A Step-by-Step Guide to Selling Fonts Online Using WordPress
Many digital creators have discovered that selling fonts can be an excellent source of passive income. If you're a typographer or type designer, you can leverage your skills to build a profitable online business.
The good news is that you don't need advanced technical knowledge or expensive platforms to start selling fonts online with WordPress.
This comprehensive guide will walk you through the entire process of setting up your font shop using WordPress. We'll cover the best plugins for digital products, methods to protect your font files, and essential features needed to begin making sales.
Why Choose WordPress for Selling Fonts?
Selling fonts online represents one of the most accessible ways to transform creative work into sustainable income.
Since fonts are digital products, once created, they can be sold repeatedly without additional production costs.
Here are the key advantages:
- Consistent demand– Design professionals, content creators, marketers, and businesses continually seek distinctive typefaces to enhance their projects.
- Minimal overhead– No physical storage, shipping logistics, or substantial startup capital required—just your computer and an online storefront.
- Scalable revenue– A single font design can generate income for years without ongoing maintenance.
- Worldwide reach– Customers from any location can instantly download your fonts after purchase.
- Specialization opportunities– You can focus on specific niches like logo design, digital art, or corporate branding to differentiate your offerings.
Beyond generating revenue, selling fonts online enables you to establish a recognizable brand around your creative expertise.
Selecting the Right Platform for Font Sales
The optimal solution for selling fonts online combines WordPress with Easy Digital Downloads.
This approach provides complete control over your store, simplifies digital product sales, and avoids marketplace commission fees charged by third-party platforms.
WordPress powers over 43% of websites globally, making it the world's most popular website platform. Its flexibility, user-friendly interface, and customization options allow you to maintain full control over branding and customer interactions.
Easy Digital Downloads specializes in digital product sales, including fonts. The plugin enables unlimited file uploads, secure payment processing, and comprehensive store management from a single dashboard.
Numerous experienced developers utilize EDD for their digital stores, finding it both straightforward to implement and capable of supporting business growth.
Now that we've identified the ideal platform, let's proceed through the steps to establish your font shop using WordPress and Easy Digital Downloads:
- Step 1: Establishing Your WordPress Website
- Step 2: Configuring Easy Digital Downloads
- Step 3: Implementing Payment Methods
- Step 4: Adding Font Products
- Step 5: Customizing Download Notifications
- Step 6: Promoting Your Font Store
- Bonus: Utilizing Promotion Tools
- Common Questions About Font Sales
Step 1: Establishing Your WordPress Website
To begin selling fonts, you'll need three fundamental components: a domain name, web hosting, and an SSL certificate.
A domain name serves as your website's address on the internet—similar to a physical address but for your online presence.
Web hosting provides the server space where your website files, fonts, and data are stored. Many WordPress experts recommend selecting hosting providers that offer optimized WordPress environments.
Several hosting companies provide managed WordPress hosting with Easy Digital Downloads pre-installed, along with free SSL certificates and performance optimization features.
For detailed guidance, consult comprehensive tutorials on creating WordPress websites.
Step 2: Configuring Easy Digital Downloads
Next, install Easy Digital Downloads on your WordPress site.
If your hosting includes EDD pre-installed, you can skip this step. Otherwise, install and activate the Easy Digital Downloads plugin following standard WordPress plugin installation procedures.
After activation, navigate to Downloads » Settings in your WordPress admin panel. Under the General tab, enter your license key from your Easy Digital Downloads account.
Scroll down to enter your business information, including business name, type, address, and other relevant details.
Select your business country and region from the dropdown menus. This information helps determine your business location and enables EDD to auto-populate various fields appropriately.
Click 'Save Changes' to apply your settings.
Step 3: Implementing Payment Methods
Configure payment methods to accept transactions from customers purchasing your fonts.
Easy Digital Downloads includes Stripe, PayPal, and credit card payment options by default.
From the settings page, click the 'Payments' tab, where you'll land on the 'General' sub-tab automatically.
Check the boxes next to each payment gateway you wish to enable on your website.
If selecting multiple options, designate a default gateway using the 'Default Gateway' dropdown menu to determine which method appears initially.
Stripe is often recommended because it supports credit card payments, Apple Pay, and Google Pay, providing versatile payment options for customers.
Configure each selected payment option individually, as setup processes vary between services.
For this demonstration, we'll configure Stripe. Click the 'Stripe' tab under Payments settings, then select 'Connect with Stripe.'
Follow the on-screen instructions in the setup wizard to link your Stripe account with Easy Digital Downloads.
Repeat these configuration steps for any additional payment gateways you've enabled.
Finally, return to the 'General' tab and select 'Currency' to choose your store's default currency from the available options.
